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Whether you’re running a standard online sweepstakes, or a UGC promotion on social media, a sweepstakes can help you grow your email list, increase your social following and sell more products (as long as a free method of entry is also present). Sweepstakes are a cost effective way to grab your customer’s attention, making them the perfect vehicle for spreading the word regarding new product launches and other branded campaigns.
Kelsey Harlow-Nash Hausfater, AGEN-C
“Amazing team that helped with our last minute needs. American Publishing Group worked to help us find solutions when other providers would not. Would highly recommend them.”
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AGEN-C | PUMA
DEFYCITY WIN AN EXPERIENCE WITH SELENA GOMEZ AND PUMA SWEEPSTAKES
After downloading a free app, LA residents used a map to locate DefyCity Posters throughout the city. Upon snapping the photo, and completing the entry form, entrants received one entry for the chance to meet and greet with Selena Gomez at the DEFY City experience with PUMA. First and second prize winners won VIP and general admission tickets to the event.
Services Provided: Promotion structure & legal compliance, Official Rules origination & creative review, Microsite programming, development, hosting and data collection.
OUTBACK STEAKHOUSE
GREAT AUSSIE STEAKOUT SWEEPSTAKES
The first 1 million entrants to visit the website and complete an entry form won a Free Steak Dinner, redeemable at their local Outback Steakhouse restaurant. There were over 700 outback retail locations participating in this promotion, awarding over $1 million in prizing.
Services Provided: Promotion structure & legal compliance, Official Rules origination & creative review, registration and bonding.
VERA BRADLEY
BE (THE PRESENT) SWEEPSTAKES
Entrants entered via online entry form or text message. Six winners were chosen randomly at the end of the sweepstakes. Five of those winners won a Vera Bradley travel bag valued at $138. The grand prize winner, won a US based trip of his/her choice valued at $4,000.
Services Provided: Promotion structure & legal compliance, Official Rules origination & creative review, state registration & bonding, winner selection, email and telephone winner notification & 1099’s and trip procurement.