Welcome to American Publishing Group

What we do

Types of Promotions

Online sweeptakes, UGC contests, instant wins, trade shows and more. Whether you are a multi-million dollar brand or a small start-up, we’ve got your back.

Online Sweepstakes & Games

Increase website traffic, grow your email list, drive sales and spread the word about a new product or service. Online sweepstakes and games are a cost effective way to grow your business. State, federal and general promotion laws apply.

Social Media Contests & Sweeps

Social Media promotions are a great way to increase your following, grow your email list and spread your message. All social media promotions must comply with general promotion law in addition to the rules and regulations set forth by the social channel being used.

SMS & Mobile Promotions

Almost every promotion carries a mobile element these days. Whether it be a mobile friendly companion to an online entry form or a text to win promotion. Tap into a larger audience and collect phone number for future marketing efforts.

Direct Mail Promotions

Direct mail sweepstakes and promotions are perfect for brands who wish to target a specific audience and provide “in hand” game play. Direct mail promotions must comply with general promotion law in addition to federal mailing and distribution laws.

Why You Need Official Rules

Not only are they are your “contract” with the public, official rules let state regulators know you’re running your sweepstakes or contest by the books (and, they’re required by law). We are experts at creating official rules for a variety of sweepstakes, contest and game structures. We write official rules with your marketing goals in mind, ensuring the promotion structure is legal, fair and consistent with the industry standard.

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Legal Disclaimers

Did you know there are disclaimers (required by law) that must be posted on EVERYTHING you use to advertise your sweepstakes, contest or game? We’ll provide you the long form and abbreviated versions when we draft the rules.

Creative Review

How you say things makes a big difference to state Attorney Generals. We’ll make sure you’re copy is on point, doesn’t mislead and follows the industry standard. We’ll provide font size requirements and other notes to ensure your creative is on the up and up.